Thursday, October 31, 2013

Halloween Tutorials

Halloween is approaching fast, have you found your costume? For those of you who need a little more inspiration, we found a few amazing videos to share:


 


Michelle Phan, known for her extensive beauty tutorials and transformations, shows you how to transform into a Barbie in this video for Halloween. In the tutorial she uses her “favorite” and “must have in my makeup bag” concealer - AmazingConcealer!  If transforming into a Barbie isn’t your style, she also does a (slightly easier) Snow White makeup tutorial in which she says AmazingConcealer is “The only concealer I use, I swear by this tiny tube. It's a miracle in a tube.”


Promise Phan (Michelle Phan’s sister-in-law) is also a makeup maven but is known more for her amazing makeup transformations. In this tutorial she turns into Angelina Jolie and uses our Powder Foundation:

 


 

For those of you who want to see our color products in action, check out this video where Promise uses our Peach blush and transforms into princess Jasmine from the Disney classic Aladdin.


Wednesday, October 23, 2013

Fall 2013 Colors - Spotlight on Linden Green



It’s official, Fall is here, but are you? Pantone recently released their Fall 2013 Color Report, derived from trends amongst fashion designers. Their selections are a surefire way to add some color and flare to your Fall wardrobe and lifestyle. Amongst the array of Autumn hues is the slightly muted lime-green shade called Linden Green. This unusual shade is the perfect way to lighten and brighten your Fall look whether it be with complimentary colors or wearing it exactly how it is.

Linden Green is a wonderful compliment to neutral shades (think browns and tans) and makes for a great accent piece. For home decor, try tossing in an accent pillow on your cream colored couch or adding a few linden green pumpkins (yes, you can paint them instead of carve them) to your mantel. To add some spice to your wardrobe, try a linden green scarf against your favorite black top or coat for a bold pop of color. If bold isn’t your look, a linden green scarf also looks great with camel colored boots. If you’re looking to incorporate this color into your everyday makeup look, add a thin line of a muted yellow eyeshadow (our favorite is from our Zang Toi Eyeshadow palette) over your black eyeliner for an added eye pop. If color eyeliner isn’t your style, any brown or neutral shade will do. Be sure to complete your makeup look with a shimmery nude lip.

We’re excited to incorporate these new colors into our lifestyle. Stay tuned for more Fall 2013 color reports!

Monday, October 21, 2013

Amazing Takes On South East Asia



What a busy month! The first week of October we did a little bit of traveling…. to South East Asia! We had the wonderful opportunity to attend a few of the Sephora Holiday 2013 press days in these new markets and what fun it proved to be. These press days are a great way to promote your brand to new markets and to offer samples and sneak-peeks of what’s coming next.
Our first stop was Singapore, followed by Malaysia and ending with Thailand. Each of these events were host to a multitude of makeup brands, fashion leaders, and lifestyle publications (Elle, Cosmopolitan, Wedding & Travel, Shape). There were also a slew of professional makeup artists and beauty and skincare bloggers. Talk about a makeup lover’s dream event!

We had an absolute blast attending these events and showing the attendees what AmazingCosmetics is all about! We are so excited for these new Sephora locations to open up in South East Asia so we have an excuse to go back!

Stay tuned for the announcement of our 2013 Holiday set!



Wednesday, October 16, 2013

Lipstick Lounge 2013



We were super excited to attend the 2013 Lipstick Lounge, an event showcasing the latest trends in beauty and fashion. The event was hosted by Glam-A-THON, a charity started 7 years ago by Tammy Gail, a breast cancer survivor, to raise money for breast cancer research and treatment. She, along with 20 board members, formed this non-profit organization that brings public awareness to the multitude of women dealing with breast cancer. Each year the events have grown bigger and bigger along with the supporters, sponsors, and attendees. Last year Glam raised $100,000 for breast cancer that benefited the Broward Health Foundation. Events like the Lipstick Lounge, which features confections, cosmetics, fashions, jewelry, and many other treats, have become the trademark of Glam. 

As a proud supporter of Glam-A-THON, we were thrilled to participate. One of our fabulous beauty ambassadors, E. Pierre Pope, gave some of the women in attendance stunning makeovers. We were thrilled when we had people coming up to us again and again say how AmazingCosmetics is a wonderful product that helped enhance their beauty! We had a great time with the glamazons at the Lipstick Lounge as we strutted down the pink carpet and posed for photos. 

Find out more about what Amazing is doing to help the fight against breast cancer and how you can receive either our Hot Pink Lisa Lip Gloss or our Hot Pink Blush: http://amazingcosmetics.com/blogs/industry/9369205-why-pink

Tuesday, October 15, 2013

International Day of the Girl



This past Friday we had the opportunity to be a part of the Unite for Girls Tour in Chicago, IL. The event was in celebration of International Day of the Girl hosted by Girl Up, a campaign of the United Nations Foundation whose mission is to empower girls throughout the world. More specifically, Girl Up provides American girls the opportunity to become global leaders and to raise awareness and funds for United Nations programs that help some of the world’s hardest-to-reach adolescent girls. 

During the event itself there was discussion of global connection with experiential activities, a film screening ofGirl Rising with guest speakers, mini-spa services (where AmazingCosmetics came in handy!), dinner with mentors and a performance by Megan and Liz. We applied blush and lipgloss to a large number of high school girls (some a little younger, some a little older). It never ceases to amaze us how a little bit of makeup can result in such sheer pleasure from the recipient! We also met Lisa Parker from NBC who had been invited to be the guest host. She came right up to the booth and literally high fived us and said, “I’ve got AmazingCosmetics in my purse right now!”. 

We had so much fun at the event and loved being able to take part of this amazing opportunity for girls. Girl power!

Check out more about Girl Up and International Day of the Girl here: http://dayofthegirl.org/

Tuesday, October 8, 2013

After Earth


We love that our products were used in this action-packed science fiction film! 

Wednesday, October 2, 2013

Why Pink?


Why do I love pink so much? Let me count the ways. First of all it’s just so darn pretty. I mean, come on. How can you not feel a little twinge of happiness when you’re in the pink? Ever since I was a little girl I loved, loved pink! Ballerinas with beautiful pink tutu’s graced my bedroom walls. Hand painted with love by my father. Since I grew up with three brothers and was surrounded by a bunch of boy gear I had to have a little girl place to escape to! Okay yes, I did own a baseball bat, a hockey stick and softball because if you can’t beat them you’ve got to join them, and all that….  But I’m still a girlie girl at heart!

And my love for fashion? That started young. Check out a couple of these ensembles. I guess my love affair with purses started about then to which has morphed into shoes, clothes and lest I forget, Makeup! My most recent pink purchase? Check it out, this fabulous pink PVC skirt from Topshop. Sorry for the poor pic, it looks much better on. The best part besides the great color and that it’s on trend? If you’re a spiller like me you can just wipe it down and you’re good to go! Another pink score? This Elie Tahari Fuchsia blouse. Love it! And the tiny tot in the pink Chanel-like suit with matching shoes? My best friends niece. Take that Suri you know who! Finally soak in the sheer beauty of this stunning pink number from our good friend Zang Toi. Really, let it wash over you. Believe me no one does high fashion like Zang. It’s not only an honor to call him a friend but it’s a real gift to be able to get up close and personal to his collections. Genius!

What else do I love in pink? Peonies in the spring. Between the smell and sheer beauty you better believe there’s a higher power at work. And how much do you love the little touch of pink on a baby’s cheek? Perfection!

So bringing it around to cosmetics, my love for pink convinced me to insist it be one of my company colors back when the idea to start this brand was just percolating at my kitchen table. Yep, that’s the truth. At the proverbial kitchen table. The color pink also brings me to the month of October, which is of course Breast Cancer Awareness Month. There’s an absolutely lovely woman I know who founded an amazing organization named Bright Pink (there’s that word again) that’s devoted to bringing attention to the disease to younger women. Kindly spend $100 during the month of October on our website or in our Studio and receive either our Amazing Hot Pink Blush or our Amazing, sexy, sheer-pink Lisa Hot Pink Lip-gloss as our gift then we’ll donate $10 to “Bright Pink.”

Pink = Perfect.

Tuesday, October 1, 2013